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Advanced Service Management (ASM)- Lecturers
- Prof. Dr. Freimut Bodendorf, Niklas Bürger, M. Sc., Dr. Christian Zagel
- Details
- Vorlesung mit Übung
4 cred.h, ECTS studies, ECTS credits: 5
nur Fachstudium, Sprache Englisch
Time and place: Thu 15:00 - 16:30, LG H6 MÜLLER MEDIEN-Hörsaal (240 Plätze) (außer Thu 19.5.2016); Wed 16:45 - 18:15, LG 0.225 (44 Plätze) (außer Wed 18.5.2016)
- Fields of study
- WPF WING-MA ab 2 (ECTS-Credits: 5)
WF INF-NF-BWL ab 2 (ECTS-Credits: 5)
WPF IIS-MA 2 (ECTS-Credits: 5)
WPF MB-MA-IP 2 (ECTS-Credits: 5)
- Prerequisites / Organisational information
- Lecture: Thursday, 15:00-16:30, LG Müller Medien Hörsaal (H6)
beginning on April 14th, 2016Exercice: Wednesday, 16:45-18:15, LG 0.225
beginning on April 20th, 2016
- Contents
- The course gives an introduction to services management and services science. Digital products and value added services are discussed as well as service technologies (e.g., self-service systems, multimedia and security systems). Characteristics of the dimensions service concept, client interface and service delivery are presented and applied to different use cases in the areas of e-commerce, logistics, tourism, healthcare and retail.
- ECTS information:
- Credits: 5
- Additional information
- Keywords: Wirtschaftswissenschaften, Spezielle Betriebswirtschaftslehre / Wahlpflichtfach, Wirtschaftsinformatik, Masterstudiengänge
- Department: Chair of Business Administration (Information Systems II) (Prof. Dr. Bodendorf)
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