• PSWT-PROD (Product Management)
  

Dozenten

• Dr. Erich Meier

• Prof. Dr. Dirk Riehle, M.B.A.
  

Inhalt

Product management is an important function in software development organizations. A product manager conceives and defines new products. His or her task is to understand the market incl. important customers, to develop a product vision from that understanding, to translate it into product requirements, define those requirements on a by-feature basis and work with engineering to ensure these features are properly realized in the product under development.

• Role, tasks, and responsibilities of a product manager

• Process, methods, techniques and tools of product management

• Managing incremental/sustaining as well as disruptive innovation

• Open source product management; new trends in product management
  

This Seminar module has two main components:

• The PROD part is conducted in traditional seminar style. Students pick a topic and present about it in class. We then discuss its content.

• The TALK is multimedia-based. Every session we watch a video and discuss it in class. For more information see http://wp.me/pDU66-lb
  

PROD and TALK are run as a block from 9am – noon on Tuesday morning. For past PROD impressions see http://osr.cs.fau.de/category/teaching/prod/

There should be a StudOn class section with additional materials; please make sure you sign-up. If the materials aren't there yet, they'll be coming soon.

Lernziele und Kompetenzen

• Understand the role, function, and responsibilities of a product manager

• Understand key concepts, methods, and tools of software product management

• Understand different business situations, incl. Incremental vs. disruptive innovation
  

Studien- und Prüfungsleistungen

Grades are evenly split:

• seminar presentation (50%)

• course participation (50%)
  

For more information see http://wp.me/pDU66-bx

Unterrichtssprache

• Deutsch; individual students may choose to give their presentation in English
  

Vorbereitende Literatur

• See http://goo.gl/tTAI0
  

Credits: 5