|
Advanced Service Management (ASM)
- Lecturers
- Prof. Dr. Freimut Bodendorf, Dr. Carolin Durst
- Details
- Vorlesung mit Übung
4 cred.h, ECTS studies, ECTS credits: 5
nur Fachstudium, Sprache Englisch, Registration for this course by EMAIL to: carolin.durst @fau.de
Time and place: Thu 15:00 - 16:30, LG H6 MÜLLER MEDIEN-Hörsaal (240 Plätze); Thu 9:45 - 13:00, LG 0.142 (98 Plätze) (außer Thu 30.4.2015, Thu 16.7.2015); single appointment on 16.7.2015 9:45 - 11:30, LG 0.142 (98 Plätze)
- Fields of study
- WPF WING-MA ab 2 (ECTS-Credits: 5)
WF INF-NF-BWL ab 2 (ECTS-Credits: 5)
WPF IIS-MA 2 (ECTS-Credits: 5)
WPF MB-MA-IP 2 (ECTS-Credits: 5)
- Prerequisites / Organisational information
- Unterrichtssprache Englisch
- Contents
- The course gives an introduction to services management and services science. Digital products and value added services are discussed as well as service technologies (e.g., self-service systems, multimedia and security systems). Characteristics of the dimensions service concept, client interface and service delivery are presented and applied to different use cases in the areas of e-commerce, logistics, tourism, healthcare and retail.
- ECTS information:
- Credits: 5
- Additional information
- Keywords: Wirtschaftswissenschaften, Spezielle Betriebswirtschaftslehre / Wahlpflichtfach, Wirtschaftsinformatik, Masterstudiengänge
www: http://www.wi2.uni-erlangen.de/teaching/master/master-courses/asm.html
- Verwendung in folgenden UnivIS-Modulen
- Startsemester SS 2015:
- Advanced Service Management (IIS7084)
- Department: Chair of Business Administration (Information Systems II) (Prof. Dr. Bodendorf)
|
|
|