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Business in Brazil- Lecturer
- Dr. Christina Stolte
- Details
- Seminar
Time and place: Wed 11:30 - 13:00, FG 1.036 (24 Plätze) (außer Wed 13.1.2016)
- Prerequisites / Organisational information
- Subsription via StudOn.
- Contents
- Brazil is the eighth biggest economy in the world and a member of the BRICS group of emerging markets. As the biggest economy in Latin America it has been among the world’s most popular destinations for foreign direct investment. For German companies it has been a major destination for investment, making the South American market one of the biggest outposts of German business in the world.
Despite its attractiveness, however, Brazil’s market is considered to be a very complex business environment. In addition, after a decade of growth Brazil has been facing economic problems over the past years and has been struck by the biggest corruption scandal in its history.
The seminar will examine Brazil’s economic basis, the business environment and the country’s structural economic problems that keep it from fulfilling its growth potential. Beyond the study of Brazil, the seminar will give insights into the broader topic of emerging markets by drawing comparisons between Brazil and its BRICS peers. One session of the seminar will be dedicated to the practical experience of a local German company (possibly NürnbergMesse) in the Brazilian market.
- Additional information
- Verwendung in folgenden UnivIS-Modulen
- Startsemester WS 2015/2016:
- América Latina: Política y sociedad (AM8)
- Estudios latinoamericanos (AM6c)
- Department: Lehrstuhl für International Business and Society Relations mit Schwerpunkt Lateinamerika
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