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Lecture directory >> Faculty of Business, Economics, and Law >>
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Service Innovation- Persons in charge
- Prof. Dr. Angela Roth, Assistenten
- Details
- Vorlesung mit Übung
4 cred.h, ECTS studies, ECTS credits: 5, Sprache Englisch
- Fields of study
- WPF WING-MA 1-3 (ECTS-Credits: 5)
WPF IIS-MA 1-4 (ECTS-Credits: 5)
- Prerequisites / Organisational information
- [ Is offered in Summer Term 2020! ]
+++ IMPORTANT NOTICE: Due to the COVID-19 pandemic, this seminar will for the moment take place virtually with no physical presence. All participants have to register until 22nd April 2020 in the respective course on StudOn. A constant monitoring of the course is essential, as all important information und access to the course material will be communicated over this channel. Course will take place digitally via ZOOM, link to each session will be provided on StudOn. +++
Students who have to repeat the seminar paper should contact the chair before December, 5th, 2020.
- Contents
- Services now account for over 80% of all transactions in
developed economies, but typically receive much less
R&D attention than products. Developing service innovations demands a clear strategy from businesses with four interlocking core elements: search, selection, implementation and evaluation of innovative concepts. If even one of these phases has not been
clearly thought through, the entire innovation process is likely to collapse This course focuses on successful approaches, methods, tools and efforts to develop service innovations.
- ECTS information:
- Credits: 5
- Additional information
- Registration is required for this lecture.
Registration starts on Monday, 13.4.2020 and lasts till Sunday, 26.4.2020 über: StudOn.
- Department: Chair of Information Systems I, Innovation and Value Creation (Prof. Dr. Möslein)
Courses
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